Six-Figure Chef
How to Build Your Personal Chef Brand and Attract High-Net-Worth Clientele
Do you have a passion for cooking? Have you been dreaming of creating your own chef brand? Do you feel overwhelmed with not knowing how or where to start? I've been there.
I created my chef brand in 2012 and have been helping others ever since. Today, I know exactly what it takes to create and launch a profitable personal chef business. With the Six Figure Chef course I have done all of the leg work so that you don't have to.
This course will help you successfully launch your personal chef brand and attract high-net-worth clientele to your business.
Welcome from Chef Emme
1.1 The Importance of Branding
1.2 Defining Your Brand
The D.I.P. Method Worksheet
1.3 Brand Identity
2.1 Marketing Your Chef Business
2.2 Food Photograph Portfolio
2.3 Social Media
2.4 How to Build a Client-Winning Website
2.5 How to Get Free Press For Your Chef Business
Leads Resources
3.1 What You Need to Know About High Net Worth Clientele
3.2 Client Intake Form
3.3 Trial Runs and How to Win at Them
4.1 Business Essentials
4.2 How to Protect Yourself and Your Business
Client Quote Form
Personal Chef Agreement Form
4.3 How to Price Your Personal Chef Services
4.4 How to Avoid Underpricing & Overcome the Fear of Charging Premium Pricing
5.1 Private Chef vs. Personal Chef
5.2 Additional Services and Deciding Which to Offer
6.1 How to Menu Plan for Your Clients
6.2 How to Create an Efficient Shopping List
6.3 My Favorite Cooking Resources
7.1 What Equipment and Supplies to Bring
7.2 What to Wear
7.3 House Rules to Live By
8.1 Catering: Dinner Parties and Events
Catering Questionnaire
8.2 How to Price Catering Menu
Catering Contract
8.3 Staffing and Payroll
8.4 How to Create Your Catering Timeline
8.5 How to Invoice for Catering Services
BEO (Banquet Event Order)
9.1-1 Creating an Action Plan for Your Personal Chef Business
Action Plan Form